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Enterprise Video Content Management (cont.): Exploring Back-End Administration & Management

Enterprise Video Content Management (cont.): Exploring Back-End Administration & Management

In the previous blog, we discussed VIDIZMO enterprise video content management features from a front-end user’s perspective, highlighting capabilities such as centralized media management, search, playback, interactivity, and sharing. Having covered that, this blog will detail VIDIZMO video content management capabilities from an administrative (back-end) perspective, specifically highlighting functionalities such as security, access, analytics, branding, integration, storage optimization, and deployment.  

Secure Accessibility

Security is the number one priority for companies delivering enterprise video to an internal or external audience. To facilitate this, VIDIMZO offers various features, such as:

  1. Single sign-on authentication using directory services, identity access management services and third-party login while also providing support for all authentication protocols.
  2. For external access, VIDIZMO offers anonymous/ public viewing, password-protected videos
  3. Multitenancy video platform with independent portals for each department with autonomous portal management policies for everything from streaming, SSO and branding, to hosting, licensing, and security – all defined on a portal level.
  4. User roles and permissions provide role-based access control (RBAC) so each user can be assigned a specific role with certain access rights and permissions.
  5. Platform-specific security controls like SSO, login encryption, multi-factor authentication, RBAC, digital rights management, audit logs, domain restrictions, inactivity timeout, user lockout, and GDPR compliance.
  6. Video-specific security controls such as stream encryption (rest & transit), password-protected videos, video URL tokenization (expiration) and SSO-enabled video embedding.
  7. Audit logs provide end-to-end details all of the user activity within the portal – everything from who accessed the portal/ specific media, when, accessed what, who deleted/edited what, etc.
  8. Secure mobile access through any smartphone or tablet. We provide full video platform capabilities to a user accessing VIDIZMO from a mobile browser or VIDIZMO mobile application for Android and iOS devices.

Analytics and Reporting

Media analytics are key to determining the real value and ROI of your digital media assets. VIDIZMO offers four different types of analytics that help administrators monitor, track, report, and ultimately enhance the quality of their media.

  1. Media analytics provide video/ media viewership data such as total views, viewers, impressions, likes/ dislikes, comments, shares, video completions, drop-off rates, etc.
  2. User analytics provide audience data such as browsers and devices viewers used to access video and geographical heat maps of user location. Additionally, VIDIZMO offers completion analytics for videos where publishers set completion criteria to ensure a certain viewing time. 
  3. Quality of Experience (QoE) analytics such as player load time, quality (resolution) of videos played, and heat maps of video buffering and errors across global locations.   
  4. Quality of Service (QoS) reports of network performance with data such as cache hit/ miss ratio, contentserved from origin server vs. CDN, bandwidth usage, data transfer across CDNs for traffic spikes, Edge performance analytics, etc.   


Branding various aspects of an enterprise video content management system is often a requirement for most of our customers. For this, we offer the following branding options:

  1. Out-of-the-box branding options include white labeling, WordPress-like user interface templates, customizable UI elements and controls, g. sliders, carousels, tiles, etc., in-video graphics like bumpers, logo overlays, watermarks, custom thumbnails, etc. and fully customizable elements such as icons, tabs, categories, etc.
  2. Custom branding options include everything from creating your own UI template to a fully customizable user journey or flow of user experience and more. 
  3. Player branding customization as per your company’s branding guidelines including player themes, positioning/ size of player elements like icons, logos, etc.
  4. Multitenancy branding which means that every portal within VIDIZMO can have its own branding policies so that each department or organizational unit can fully brand their portal according to their branding guidelines.
  5. Multilingual interface helps brand VIDIZMO platform for any language, translating everything from the navigation drop-down menu and page layout to text placement from left-to-right vs. right-to-left.


  1. Out-of-the-box integrations with third-party business applications such as CMS (e.g. SharePoint, Jive, etc.), LMS (e.g. Moodle, Blackboard, etc.), CRM (e.g. Salesforce, HubSpot etc.), web/ video conferencing (e.g. Skype for Business, WebEx, Go-To-Meeting, Cisco TelePresence, etc.), corporate social (e.g. Yammer, Slack, Microsoft Teams etc.), social media (e.g. Facebook, Twitter, YouTube, etc.), e-commerce (e.g. PayPal), and single sign-on integration with any directory services, e.g. Azure Active Directory, ADFS, AWS directory, etc., identity access management services, e.g. Okta, OneLogin, Ping, Centrify, and third-party integration using Facebook, Twitter, LinkedIn, Google, Office 365, etc. -- all while also supporting all SSO protocols such as a SAML-P, Open ID Connect, LDAP. All such integrations are done using a simple app model where a platform administrator can simply enable or disable integration with third-party tools using a simple click of a toggle button. 
  2. Out-of-the-box integrations with IT systems such as various cloud providers for deployment, encoding tools, content delivery networks, and WAN optimization vendors for video delivery optimization. VIDIZMO uses API, HTML Widgets, embed code integration to enable any integration with business or IT systems.   
  3. Custom integration option is available for any third-party integrations that are not available out of the box.

Storage Optimization

  1. Hybrid storage helps optimize content storage costs as organizations can store some content behind the company’s firewall (for long-term storage of large files, for instance) while offloading rest to the cloud, which helps reduce over storage costs. Cloud bursting can also be used to move data in and out of the cloud accommodate sudden changes in demand.
  2. Auto-archival/ deletion helps optimize content storage by allowing users to set a duration for automatic content deletion once its usefulness timeline has expired.
  3. Data retention policies ensure that all deleted content is retainedfor a timeframe defined by the customer in case the media is required for retrieval.


  1. Cloud deployment in any public or private cloud, in a shared or dedicated instance. Flexible support for any cloud provider, including Microsoft Azure, AWS, IBM, Google, etc.
  2. On-premises deployment fully managed by VIDIZMO team or self-managed by customers with strict security or compliance requirements. Deploy VIDIZMO on a single server, install across multiple servers for load balancing or set up a High Availability (HA) environment with Disaster Recovery (DR).
  3. Hybrid deployments with a combination of cloud and on-premises installation to maintain somedata storage, hosting and streaming functions in a private cloud on-premises while maintaining the rest in a public cloud, depending on a customer’s requirements.  

To know more about VIDIZMO enterprise video content management capabilities from a frontend user perspective, refer to our blog Breaking Down Enterprise Video Content Management: A Front-End User Perspective

For a detailed exploration of modern-day EVCM, read our whitepaper A Detailed Guide to Enterprise Video Content Management.

If you would like to know how VIDIZMO can address your company’s EVCM challenges, contact us today or visit our website for details.


Tags: Enterprise Video Content Management

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