According to Gartner, VIDIZMO and Brightcove are leading contenders in the enterprise video content management (EVCM) market, offering live and on-demand video streaming solutions to solve enterprise video challenges.
VIDIZMO and Brightcove are both recognized in Gartner Magic Quadrant for Enterprise Video Content Management (EVCM), offering different capabilities.
VIDIZMO offers a comprehensive video platform with business-ready features such as private video hosting, SSO and IAM integrations, eCDN support, on-premise, private cloud and a range of deployments, AI-powered video indexing and top-notch security required by enterprises.
Brightcove, on the other hand, offers a platform for public video streaming in media and marketing. Highlighted features include monetization, the ability to create channels, CDN delivery, video embedding and more.
Comparison at A Glance
Brightcove Overview
Brightcove, a VIDIZMO alternative is mostly designed for external streaming. If you need to stream videos internally, say for training and on-boarding, then you would find only limited capabilities.
Moreover, you can’t integrate with video conferencing solutions such as Zoom and MS Teams, which is an important functionality as managing recorded meetings has become a norm during this pandemic.
According to customer reviews of Brightcove features, they have hard to navigate UI and not as user friendly as the competitors.
Other reviews cited that the video player was difficult to customize, video scheduling options were limited, and there isn't a feature to download videos for offline viewing.
But this review on G2 is something that most enterprise and business users would relate to.
VIDIZMO Overview
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VIDIZMO is an alternative to Brightcove, which is great for private video content management. It allows your organization to create its own private YouTube. If you're looking for this, then you are at the right place. But if you are looking for public streaming, then you aren't.
However, don't get us wrong, VIDIZMO doesn't restrict you to internal streaming. We are good at allowing you to keep content secure, but if you need to share a video externally, we can do that as well.
VIDIZMO offers a multi-tenant platform with various independent portals for segregating internal and external users, departmental units or for incorporating functionalities for different use cases. These portals can also have independent storage, management policies, security, and even licensing – all within one consolidated platform.
Your organization can purchase VIDIZMO as SaaS, or deploy it on-premise, or utilize existing Azure blob storage or Amazon S3 storage.
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VIDIZMO provides built-in AI-powered faceted in-video and platform search, a capability VIDIZMO’s alternative Brightcove does not offer.
Similarly, for optimized video distribution, we offer native and third-party WAN optimization technologies, eCDN and CDNs for bandwidth-optimized video delivery, capabilities. Brightcove only delivers through Ramp for a drastically higher price.
For storage and hosting, VIDIZMO offers flexible deployment options in any public or private cloud, on-premises and in a hybrid model, while Brightcove is only available as SaaS.
VIDIZMO vs. Brightcove – A Feature-Wise Analysis
Here is a feature by feature comparison between Brightcove and VIDIZMO:
|
VIDIZMO |
Feature |
Brightcove |
| Offers a fully integrated, business-ready all-in-one video platform with built-in consolidated features and services | Platform completeness |
Offers a range of disintegrated services and features through partners and third-party vendors for basic platform functionalities |
|
Provides an easy to use interface (similar to YouTube) with all functionalities immediately accessible - the platform is also multilingual |
User interface | The interface is designed for IT users, therefore is complicated to get a hang of for a layman |
|
Offers role-based access control with customizable permissions for 5 user roles: Viewer, Contributor, Moderator, Manager, Administrator |
User Roles | Assigns permissions and access based on 2 user roles: Administrator and Viewer |
| Provides out-of-the-box portals that allow users to immediately start using the system, add users, upload content, and analyze insights | Video portals | Does not offer a standard portal out-of-the-box, only provides templates that make it easy for software developers to build business applications |
| Supports over 255 formats of videos, audios, images and documents | Digital Media Support | Supports limited formats of video and audio files but no documents and images |
| Allows multiple tenancies of the platform in a single instance for a single customer to divide the portal by department or function - create autonomous portals with different security settings, admin controls, and branding | Multi-tenancy | Only offers a single tenancy for a single customer |
| Automatically generates metadata for media files using Artificial Intelligence with option to add more manually | Metadata | Only allows manual addition of metadata in videos |
| Offers categorization of media to enhance searchability and support organic discovery | Categories | Does not allow users to categorize media |
| Allows search for videos through Custom Attributes, Tags, Spoken words, Faces and other AI-generated Insights | Multi-Faceted search | Allows search for videos through Video ID, Name and Description, Tags, Reference ID, Custom Fields and Topics (no AI-powered in-video) |
| Offers detailed, micro and macro-level media analytics such as player load times, demographics, browser and device | Media analytics | Offers detailed media performance and engagement analytics including the source of traffic, display domain and play rate |
| Provides insights through Artificial Intelligence capabilities such as Facial, Speech and Object Recognition, Sentiment Analysis, Keywords, Topics and metadata generation for In-video search and analysis. | Artificial Intelligence | Does not offer Artificial Intelligence capabilities apart from automated transcription |
| Offers low latency live stream that supports all encoders and formats and can be augmented with interactivity tools as well as live chat and Q&A sessions, scheduled and published as VOD after the session ends | Live Streaming | Offers low latency live streaming with ad support and instant live clipping and VOD publishing, and live chat through Plug-ins, also delivering streams directly to social media channels |
| Offers interactivity within live and on-demand videos by adding quizzes to conduct knowledge check, surveys to collect feedback and handouts to provide supporting material. | Interactivity | Offers interactivity within videos by adding quizzes to conduct knowledge checks, polls to collect feedback, branching for easier access to information and call to action for e-commerce purchases |
| Uses OpenID Connect (OIDC) protocol to enable customers to use one set of credentials in the platform through Directory Services, Identity Access Management or Third-Party Login | Single Sign-On (SSO) | Built-in support for SAML 2.0-based SSO integrations, Brightcove allows you to leverage your existing investment in enterprise security and identity management to add secure access to your valuable video content |
| Integrates with various CMS, LMS, CRM, Video Conferencing and Analytics Solutions for interoperability and video integration | Integrations | Integrates with CMS, CRM, MAP, Analytics and advertising solutions but not with Video Conferencing solutions. |
| Complies with several National, Regional and International regulations including GDPR, HIPAA, CCPA, Section 508 and FIPS 140. | Compliance | Complies with various regulations including CCPA, GDPR, Section 508 and ADA. |
| SCORM compliant software. | SCORM Compliance Training | Not a SCORM compliant software. |
| Offers flexible deployment options on any public or private cloud, on-premise, in a hybrid model, or as a ready-to-deploy SaaS application | Deployment | Only offers cloud deployment |
| Does not offer monetization | Monetization | Offers plug-ins for advertisements and monetization in live and on-demand videos and on the platform. |
Here's a quick overview of VIDIZMO's platform:
List of Other Brightcove Alternatives
To help you in your research, other Brightcove alternatives include:
Read our complete comparison of 12 video platforms here.
Conclusion
Brightcove primarily places itself in the media and entertainment industry and provides Brightcove features are focused for external marketing use cases. Therefore, the feature set they offer, falls short for their target market (EVCM).
VIDIZMO, on the other hand, serves several industry verticals and therefore offers a more complete video management solution for internal and external enterprise use cases.
Learn more about VIDIZMO EnterpriseTube offerings and capabilities, or contact us and our team would be happy to assist.
VIDIZMO Whitepapers
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