An online video based training platform is an essential tool for organizations in the modern era as it helps in sharing of knowledge amongst employees online. According to a survey, among 9,000 business and HR leaders in 119 countries by Deloitte, 75% believe that knowledge management is important for the success of their organizations over the next 12–18 months. Moreover, an Atlanta video production agency the dvi group states that "the global e-learning market will be worth $325 billion by 2025". This can be practically implemented through means of an online video platform that hosts all training & learning videos and can be accessed by employees across the organization.
What are the Benefits of Using an Online Video-Based Training Platform?
1. Helps Employees Retain Information
Video training platforms ensure that employees retain information. According to a study, video based instruction resulted in greater retention and motivation in participants as compared to text. By hosting training videos or other informative videos, organizations can be sure that the information being shared to their employees is being rightly comprehended.
2. It Helps you Save Time
Online video training eliminates the need to conduct employee training over and over again. An academic research was conducted on video training vs live training, and the results showed that live training was more time-consuming.
It's always better for training sessions to be conducted by experienced employees, recorded, and then uploaded onto a video platform. These can be accessed by other employees later on, and the whole process essentially helps experienced employees in spending less time on training and more time on productive tasks.
Source: the dvi group
3. Standardize Training
Training delivered to different employees by different trainers at different times is likely to have variations. What organizations can do is that they can record a single training and distribute it to employees through means of a training platform. This way, organizations can ensure that information is effectively shared with all employees in a standardized manner.
4. Easy to Revisit Information
Attended a crucial training, but having trouble in recalling information? Video platforms with powerful search features make it easier for employees to revisit information when they need it. Video training platforms allow users to add tags to training videos and this makes it easy to search for the required information. More advanced video platforms offer 'search inside video' features to allow users to search for exact spoken words or objects within videos.
5. Improved Quality
The bottom line is that employees within your organization would be better informed, could improve their skills and eventually produce superior products and deliver service with improved quality. Video platforms allow organizations to add quizzes to videos to ensure that information is effectively being registered by employees.
6. Access Training Remotely and at Your Own Pace
One of the major benefits of video training platforms is that employees can access such training videos on-demand, remotely and watch these videos at their own pace.
How a Video Based Training Platform Can Provide Value in Multiple Industries?
Here are a few practical examples of various businesses and industries where the use of such a platform can help improve sharing of knowledge within organizations and enhance training and learning.
Continuing Medical Education (CME) for Doctors
Healthcare providers can create a library of CME courses for doctors with video, documents and other digital content for the education of healthcare providers. This is required to ensure that doctors are up to date with the latest knowledge and are able to better serve their patients.
Healthcare providers can use a video based training platform to educate patients, where they can upload videos to inform patients about pre-surgery dietary requirements, medication, etc. Healthcare providers can also use such a platform to stream videos that help patients suffering from chronic diseases to learn more about their condition and adopt healthy habits to slower the progression of their disease.
For complicated products and services in industries such as manufacturing, aerospace, software, IT infrastructure, organizations can upload detailed technical videos to explain these products to new and existing employees as well as customers and provide free online course video on demand server. Rather than going through long documentation, people can watch videos and gain the knowledge that they need more effectively while saving time.
Rather than providing product demos again and again to prospects and customers, businesses can host demo videos in a centralized video platform, send customers with a link to the platform or use the same platform to share videos with customers through email, social media, or embed videos onto their website.
If your organization provides consultancy services to clients, then you can record training and advisory sessions, and securely share them with your clients. By sharing similar videos with clients having similar challenges, you can save time and cost. Read more on setting up a video consulting platform.
Existing employees spend a considerable amount of time training new recruits, and the whole process can be revolutionized by recording such training and uploading them on a training platform. This will help save time for existing employees and help the organization by providing standardized training to employees.
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A video-based platform is not just restricted to employee training videos but can be used to host other types of content as well. These could be mental wellness sessions, workout videos for employee health or motivational content, or even entertainment.
Comparing the Top Online Video Learning Platforms
Online video training platforms fall into 3 major categories that are 1) video platforms 2) massive open online courses 3) video conferencing platforms
Here's a list of 5 online learning platforms and when and why you should use them:
VIDIZMO is a cloud video platform where you can upload your training videos and your audience can access them through a YouTube-like library. It also allows you to automatically ingest your recorded Zoom training sessions, and share them ahead as a free online course video on-demand server. It has features such as the ability to add quizzes, SCORM import, automatic transcriptions and LMS integrations.
Kaltura also offers a video platform where you can upload training videos, and share them ahead with your audience through an on-demand library. You can add quizzes and have videos transcribed automatically in the same way as VIDIZMO.
Udemy is an online video courses provider, one of the largest with 150,000 courses in 65 languages. It's a fairly simple platform, where users can easily attend video based courses. These are packed with quizzes and more. The drawback is that you can't create your own content and upload it, and will have to do with what has been offered.
Unlike Udemy, eDX is an open source platform, where trainers and instructors around the world can add on to it. This is a free platform and is a good option if you are on a budget. Similar to Udemy, you can't upload your own videos and will have to do with what has been offered.
Zoom is a real-time training platform, where you can conduct training through video calls. These can be recorded and shared ahead easily with those that weren't able to attend. The drawback is that, Zoom is not a training platform by definition and you don't get courses, quizzes or a video library like YouTube.
Learn more in our blog comparing the top video learning platforms.
Deliver Video Based Training Through a Centralized Platform
Here's what you need to do in order to create a video based training program:
- Create training videos: record them through a professional camera or course creation tool like Camtasia, or create an online meeting and record it.
- Upload videos on a centralized video platform like VIDIZMO, where you can easily stream videos to your audiences under controlled access. You can enable more than one person to upload content or allow all users in your organization to add such content.
- Give users licenses to access the video platform, and watch the videos at their own pace.
VIDIZMO EnterpriseTube offers a video-based training platform where organizations can host training videos and other learning content including SCORM, organize content based on topics and courses, and insert quizzes within videos. It's basically like creating your own internal YouTube for training.
The good part of VIDIZMO EnterpriseTube is that you are not restricted to just hosting videos internally or providing online video training, but can do much more from the same platform: use it to manage recorded Zoom meetings, or stream externally for marketing, conduct a webinar or townhall meeting through live streaming.
Video-based training platforms are just one type of training software, and there are more including LMS, course sites, etc. Learn more in our blog on virtual training software.
Using a video platform for training is just one use case, and there are others such as marketing, video sharing, embedding and more. Learn more in our detailed guide to video platforms.